LOCATION—KOREGAON PARK, PUNE. AREA – 1500 BOUTIQUE DESIGNED FOR PLUMAGE. “THE ONLY INDIAN BRAND THAT CELEBRATES DIVERSITY AND COLLECTIVE HERITAGE BY BLURRING BORDERS ACROSS THE INDIAN SUBCONTINENT WITH THE AMBITION OF PROVIDING A MODERN COLLECTION OF APPAREL AND HOME DECOR, HANDCRAFTED WITH TRADITIONAL TECHNIQUE”. CONCEPT IS TO EXPRESS BRAND’S DESIGN VALUES THROUGH INTERIOR DESIGN; ATTRACTING INTEREST ONLY TOWARDS PRODUCTS.